ABOUT
Darleen Priday, Founder and CEO Darleen has over 30 years experience in Sales and Business Development.
“I am passionate about empathetic and relational sales. After spending over 25 years in leadership roles, I found that so much of sales is inauthentic and forced. I love entrepreneurs and so many of them think they cannot sell. I empower leaders to gain the confidence to sell, as an extension of who they are… yes entrepreneurs, but more importantly, unique individuals.”
Passionate about empathetic and relational sales, Darleen equips business coaches and entrepreneurs with the strategy and confidence to sell their services. Empathetic selling and relationship building are the core of who she is as a person. She has created a unique approach to business development that has been wildly successful for her and her clients. She would love to teach you what she knows.
Darleen lives in the Orlando area with her husband of thirty years, Jay. They have a daughter, Taylor. When not working, she loves spending time with her family, cooking up a storm for family and friends, tackling DIY home projects, and exploring Florida. She is blessed to have an eclectic group of friends that appreciate her sense of humor, and her uncanny ability to send perfect funny memes. She thanks God for all the amazing blessings in her life!
WHAT CLIENTS SAY
Her method is selling from the heart vs. the cold, hard sales pitch. Darleen helped me to implement an EASY to follow sales process so I can easily see exactly where everyone is in my pipeline and how I can best serve them. She was able to quickly identify where there were small gaps and missed opportunities, and had immediate solutions to offer.
She helped me drill into the specifics of how to effectively communicate my offerings to potential clients. Through our in-depth discussions, we figured out what buyers are truly seeking and how to align my solution with those needs.
Her commitment to excellence and authenticity were evident throughout our collaboration. Darleen's passion, coupled with her ability to foster collaborative partnerships, took our work beyond the transactional—it was a human connection that added depth to the whole process.
If you need a business consultant with integrity and a keen sense of the market pulse, look no further than Darleen Priday. Working with her was a valuable experience that I wouldn't hesitate to recommend.
Darleen definitely has a knack for cutting through the noise and honing in on what really matters. The insights she shared were like a lightbulb moment, and I can’t wait to put these items into practice and see positive changes.
If you're serious about leveling up your business game, Darleen should be your first stop. Can't thank her enough for her recommendations!
Darleen's adeptness at teaching best practices, along with her arsenal of tips and tricks, significantly transformed how I communicate with leads. Her insights into cultivating relationships with leads for long-term success were nothing short of remarkable. What sets Darleen apart is her exceptional intellect and her ability to consistently deliver spot-on advice. It's evident that she genuinely cares about her clients' success, investing time to truly understand my business at a profound level.